![]() So what does it mean when his own books rocket up bestseller lists and his ideas are eagerly adopted by the zeitgeist mob? One has to imagine Gladwell himself would view such zeal with scepticism – if only they weren’t his ideas.Īt least Gladwell’s new book puts the lie to Blink. He is a master of working the contrarian perspective. After all, Gladwell’s great skill as a rhetorician is to challenge widely held assumptions. ![]() ![]() That Gladwell’s ideas are so easily and enthusiastically embraced should be viewed with some suspicion. So, instead of giving the proposal proper time and consideration, she impulsively rejected it. I don’t remember what the specific idea was, but I do remember her reason: she had just read Malcolm Gladwell’s book Blink: The Power of Thinking Without Thinking, and based her decision on Gladwell’s thesis that we should trust hunches formed in the blink of an eye. Years ago, when I was working as a bookseller, a publicist dismissed an idea I had for an author event within a nanosecond of hearing it. ![]()
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